Strategic Account Management & Developer Programs for Cutting Edge Technology
Occipital | Google | Nukotoys | Carnegie Mellon University | Improvisation for Innovation | Second City Chicago
- Signal Garden
- Occipital – The Spatial Computing Company
- Nukotoys Interactive Trading Cards
- Google Tango is now ARCore for Android
- Augmented World Expo Interviews
- Microsoft Xbox Live Social + Mobile
- Professional Development & Education
- Video Game Production
- Carnegie Mellon University
- Entertainment Technology Center
- Ethereal: Medieval Combat
- Google's Tango is now ARCore
- SIGGRAPH Mobile & Emerging Tech
- The Second City
Disclaimer: There was a bit of controversy surrounding YetiZen after my departure, regarding one of YetiZen’s Game Developer Conference after-party events. I share the same views as fellow mentor Noah Falstein as he posted on Gamasutra. I assure everyone that I was not involved with that controversy, my involvement was focused on defining and executing the Accelerator program (see below) and I had left the previous year on good terms for an opportunity to develop and innovate at a new game development company.
About YetiZen Accelerator
Yetizen is dedicated to accelerating mobile app developers. Focused on Social, Mobile Gaming, Yetizen Our startup accelerator program focused scalable game studio and platforms startups.
Leveling Up The Gaming Industry
The YetiZen Accelerator Program is focused entirely on game studio and emerging platform startups. We help game startups build and strengthen their business models, marketing strategies, and market position while simultaneously connecting them with our network of seed partners, angels and VCs. These companies are also given access to incredible partnership deals to accelerate their user acquisition and distribution.
Each Accelerator Round has a maximum of 10 candidates, those with the most promising revolutionary or disruptive new ideas and promising portfolios are selected from hundreds of applicants.
More about the Accelerator Program
The accelerator is built upon four major pillars. The first is an intense educational program. The second is a robust set of partnership deals actively negotiated by YetiZen. Third, connecting with a vast array of investors ranging from angels (both institutional groups and individuals) and VCs. Finally, YetiZen actively helps companies source and negotiate with exit partners.
Pillar I: Education
Our startups go through a rigorous 3-month educational program run by 150+ successful veterans and entrepreneurs from the game industry whom we call mentors. The program consists of one to three workshops daily with mentors who provide actionable advice on marketing, distribution, monetization, pitching, development, analytics, funding, and exit strategies. In addition, startups are given the opportunity to meet with a subset of our mentors outside of workshops in office hour settings for strategy sessions and one-on-one advice and conversation.
Pillar II: Partnerships
YetiZen staff regularly negotiates a robust set of partnerships for the startups in the accelerator program. These partnerships range from publishing opportunities, to seed funding, to user distribution and acquisition, to legal support, and much much more. These negotiated partnership services are either substantially discounted or free! Access to partnerships continues for the life of the company even after the formal 3 month program is over.
Pillar III: Touchpoints to Investors and Industry
Members of the YetiZen Accelerator program also get to pitch their company to investors in a number of valuable forums:
- A private YetiZen Board of Advisors dinner, comprised of top industry VC investors
- Many opportunities to pitch in front of our large network of angel and VC investors
- Public Demo Day – open to the entire Silicon Valley investor, acquirer community and top journalists from the game space
Pillar IV: Mergers & Acquisitions
YetiZen actively seeks exit partnerships for accelerator companies. Some of these M&A partners are the typical players in the game industry. Other exit partners come from outside of games but are interested in games for their technology, their distribution, or their IP (often a combination of those three). YetiZen will help the companies find a successful exit after the program when the companies have reached various success metrics which are discussed and determined during the mentorship program.